Christina Haubrock currently serves as the Senior Vice President of Advertising Strategy within NBCUniversal’s Advertising & Partnerships division. In this role, Christina leads the advertising streaming strategy and is responsible for driving long-term growth initiatives transforming the advertising business.
Christina has been with the company for over a decade leading digital monetization strategies across NBCUniversal’s portfolio of brands including NBC, USA, Syfy, E!, Bravo, MSNBC, CNBC, Oxygen and Fandango. Digital is at the core of her expertise and was instrumental in the launch of Peacock, including the development of the overall advertising vision and go-to-market strategy. Over the past four years, Peacock’s best-in-class ad environment and innovations have maximized value for both brands and users, contributing to the platform’s stellar growth.
Christina graduated from The Ohio State University with a bachelor’s degree in finance and media production, and later earned her MBA from Indiana University’s Kelley School of Business. In addition to her professional work, Christina is a mentor to business school students at her alma maters, actively supporting the next generation of industry professionals.